Raj Brahmbhatt, CEO of Zeebu, on How Blockchain Can Revolutionize B2B Settlement Times and Reshape Financial Ops in the Telecom Industry | Ep. 409

Raj Brahmbhatt, CEO of Zeebu and co-founder of Valuit, joined the Cryptonews Spotlight podcast to discuss how blockchain is revolutionizing telecom payments, the potential of tokenized assets, and why DeFi will reshape B2B transactions.

With experience bridging Web2 inefficiencies with Web3 solutions, Raj has built platforms that solve real-world settlement issues, improve financial operations, and unlock new capital efficiencies.

From 10 Days to 10 Seconds – How Blockchain Revolutionizes B2B Settlements

“If you’re a commodity trader and couldn’t pay for your trade for five, six, seven days, that would slow down your business. The same inefficiencies exist in telecom. Blockchain fixes that,” Raj says.

The telecom industry relies on slow, inefficient settlement processes that take days to clear payments. Zeebu’s blockchain-based solution reduces settlement times from 10 days to just 10 seconds, unlocking liquidity and efficiency for businesses.

Legacy Problems in Telecom and Blockchain’s Fix

“The telecom industry suffers from high transaction fees, lengthy settlement times, and inefficiencies. Blockchain eliminates intermediaries, cutting costs and streamlining operations.”

Telecom payments involve multiple intermediaries, slowing down transactions and inflating costs. Zeebu introduces a decentralized, cost-effective solution that optimizes global settlements.

Bridging Web2 Telecom with Web3 Payments

“Most telecom operators are Web2-native. They don’t know how to use blockchain wallets and can’t trust $5-6 million in a MetaMask wallet. We solved that.”

According to Raj, Zeebu integrates blockchain payments seamlessly for traditional telecom companies by providing secure, compliant, and automated settlement tools, removing barriers to Web3 adoption.

Network Effect: How Zeebu Onboarded 138 Telecom Institutions

“If I’m using Zeebu and I want to pay Matt, I can only pay him if he’s on Zeebu. That created a network effect, allowing us to onboard 138 institutions and process over $5.3 billion in transactions,” explains Raj.

Zeebu built a closed-loop payments ecosystem, where each participant onboarded encouraged more companies to join, creating rapid adoption.

How Blockchain-Based Payments Contribute to Sustainability in Telecom

“By removing intermediaries and reducing unnecessary transaction costs, we lower energy consumption in financial settlements, making telecom payments greener.”

Telecom companies are looking for sustainability initiatives, and blockchain’s efficiency cuts down the environmental impact of traditional banking transactions.

The Rise of Tokenization and B2B DeFi Adoption

“Tokenization is the bridge to a more efficient financial system. From real estate to commodities, tokenizing assets unlocks liquidity and accessibility.”

Zeebu isn’t just about payments. Raj and his team are also working on real-world asset (RWA) tokenization, making large illiquid assets tradable on-chain.

Valuit: Bringing Tokenized Investment Banking to Web3

“We built Valuit to tokenize yield-generating assets—real estate, commodities, music master rights—so everyday investors can access opportunities previously reserved for institutions,” says Raj.

Valuit transforms private market investments into digital assets, allowing global participation in institutional-grade investments.

How Zeebu’s On-Chain Billing System is Fixing Telecom Infrastructure

“Billing and reconciliation in telecom are done manually with massive teams. We’re building an on-chain system that records voice, SMS, and data termination in real-time.”

Per Raj, Zeebu is developing an interoperable blockchain-based billing solution to automate global telecom settlements, replacing outdated and fragmented legacy systems.

DeFi’s Role in B2B Transactions Beyond Payments

“Businesses today rely on loans and factoring future receivables. Tokenized assets will allow companies to borrow against their holdings seamlessly.”

Zeebu is exploring how businesses can tokenize assets like gold, real estate, or future revenue streams to access liquidity more efficiently.

Royalty Payments and Blockchain’s Impact on Entertainment

“Royalties are paid monthly, often delayed due to multiple intermediaries. We’re working on a blockchain solution where streaming platforms settle payments in real-time with tokenized payouts.”

Zeebu is expanding beyond telecom, solving inefficiencies in music and entertainment royalties with blockchain-based settlements.

Geographic Expansion: Where Zeebu is Scaling Next

“We’ve already established strong markets in Africa, Europe, Southeast Asia, and the Middle East. Now that Trump’s back, we’re focusing on the Americas.”

Zeebu has already gained traction across multiple global regions and is now expanding into North and South America.

The Future of RWAs: On-Chain Lending and Borrowing

“If you own tokenized real estate, why not use it as collateral to borrow stablecoins? We’re integrating lending markets into Valuit’s tokenized assets.”

Valuit will allow investors to borrow against tokenized assets, creating a decentralized credit market for RWAs.

Zeebu’s Massive Airdrop to Build a Web3 Payments Network

“We’re not just giving out tokens randomly. Our 60 million ZBU airdrop is proof-of-participation based, rewarding those who contribute value—whether it’s money, time, or code,” says Raj.

Zeebu’s airdrop incentivizes developers, liquidity providers, and businesses to build within the Zeebu ecosystem.

Tokenized Compliance: Ensuring Global Legal Standards

“We use ERC-3643 standards to hardcode compliance into tokenized securities, ensuring automatic KYC and regulatory enforcement.”

Valuit’s on-chain compliance system ensures that all investors meet jurisdictional requirements, eliminating legal risks.

What’s Next for Zeebu and Valuit?

“We’re building a blockchain ecosystem where telecom payments, real-world assets, and DeFi all come together to create more efficient financial markets,” Raj concludes.

Raj’s long-term vision includes integrating Web3-native payments with traditional financial markets, making blockchain the backbone of global commerce.

The post Raj Brahmbhatt, CEO of Zeebu, on How Blockchain Can Revolutionize B2B Settlement Times and Reshape Financial Ops in the Telecom Industry | Ep. 409 appeared first on Cryptonews.