French streetwear brand Fulllife has secured a multi-year partnership with Spanish esports organisation Team Heretics.
As a result of the deal, the brand will become the organisation’s official kit partner until the end of 2027.
Team Heretics becomes the third organisation to collaborate with Fulllife, joining the likes of G2 Esports and Karmine Corp, which have also launched merchandise ranges in recent years. According to a release, the first merchandise capsule of the partnership will be released in 2026.
The organisation will be the first team based in Spain to wear jerseys made from Fulllife’s FN Nanomatter material. As part of the company’s sustainability efforts, the fabric incorporates recycled materials into the manufacturing process.
“Welcoming Team Heretics is special to us,” said Alexandre Malsch, CEO of Fulllife. “Their DNA is built on passion, resilience and winning, exactly what we design our gear for. Over the next two years, we’ll support their players and community with premium Pro Kits and a champion-like experience.”
Clothing collaborations remain a hotbed of activity within the esports industry. In July, G2 Esports joined forces with Smiley to launch a limited-edition capsule collection, while T1 partnered with Disney to launch a collection featuring limited-edition clothing, accessories, and stationery.
Team Heretics In 2025
2025 continues to be a year of expansion for Team Heretics. In January, it partnered with CGN Esports in a VALORANT-focused deal that involves the organisations practising together ahead of major tournaments.
June saw the organisation continue to embark on blockchain-focused initiatives to bolster its fan engagement efforts through a Chillz-powered loyalty programme, allowing fans to connect and manage their $TH Fan Token balances.
In addition to securing new partnerships, Team Heretics operated a Call of Duty League (CDL) Major in Madrid, with its Miami Heretics franchise securing a top-four finish.
Fulllife becomes the 12th partner of the organisation, joining the likes of Logitech G, Noblechairs and Hyundai on its ever-expanding roster.
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