DATA.BET teams up with Pragmatic Play to power esports betting expansion

DATA.BET has announced a partnership with Pragmatic Play to support Pragmatic Play Sports’ rollout of a new esports betting product.

With official data, streaming technology and integration across a wide range of operator partners, the partnership aims to enhance the provider’s esports offering.

According to a release, clients of Pragmatic Play Sports will now have access to DATA.BET’s entire esports library, which includes more than 30 well-known disciplines.

This includes events across games such as League of Legends, Dota 2, EA Sports FC, Counter-Strike and VALORANT.

In an effort to give end users a more seamless and engaging experience, the collaboration also launches a customisable Multi Widget interface that combines pitch tracking, live scoreboards, and low-latency video streaming.

The collaboration is based on using official data and robust infrastructure to satisfy the growing need for trustworthy esports content.

Through the end of 2026, future phases are expected to increase the number of disciplines available.

This enables operators to provide more competitive esports products without having to deal with difficult integration issues, as well as access to real-time odds feeds and extensive market uptime.

“This is a long-term alignment where we will grow in the esports space together and deliver a strong, revenue-generating product to Pragmatic Play Sports and their clients,” commented Otto Bonning, Head of Sales at DATA.BET.

Pragmatic Play Sports Senior Vice President Gareth Crook added:“This partnership delivers a complete esports solution powered by official data, giving operators reliable pricing and extensive event and market uptime.

“Esports is one of the fastest-growing global betting verticals, and this launch reinforces our commitment to an official-data approach while adding a truly dynamic new product to our already extensive portfolio”.